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Using Digital Sign Systems for Employee Communications (click here for more) History Lessons: What Radio, Television and the Internet Can Teach our Industry (click here for more) The True Cost Of Retail click here for more information ipSigns Develops ROI Model click here for more information Receive latest news andinformation about the industry The Supreme Court Goes Beyond “Bong Hits 4 Jesus” (click here for more)
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ipSigns, which was founded in 2005, believes that there is a "universal business plan." This business plan contains three core elements. The first element is that the customer comes first. As a practical matter this means starting the analysis of any business decision with the question, "does this bring value to the customer"? If the answer to this question is "no" then no additional analysis need be done. If a business action does not bring value to the customer, it will fail. Next, the employee associates of the company must be treated with dignity, honesty and respect. This leads to a highly productive, motivated work force. The final foundation of the "universal business plan" is to provide a high quality service or product that the customer wants, at a middle price point. The goal of ipSigns then is to be the value leader in the emerging NDS market. Our goal is not to be the lowest priced competitor nor the highest priced. Rather, our goal is to provide the best quality product and service available in the NDS market at the mid-price range. ipSigns believes that if this formula is faithfully executed it will
bring long lasting value to a company's stakeholders. ipSigns is acutely
aware that it is easy to describe the "universal business plan"
but very hard to execute it every day. We therefore invite our stakeholders
to comment on the progress of the company against these goals at anytime.
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© 2008 ipSigns ~ Building Digital Signage & Narrowcasting Solutions Since 2005
All Rights Reserved.
